CBS Affiliates Want the Truth

Charles Johnsonfollow me on twitter
Fri Jan 7, 2005 at 2:59 pm PST • Views: 148

Bloggers aren’t the only ones with an intense interest in the imminent CBS Report: CBS Affiliates Await ‘60 Minutes II’ Investigation Report.

CBS affiliates hope that the panel investigating what led to a controversial “60 Minutes II” story about President Bush’s National Guard service record will report its findings soon.There is growing speculation among affiliate stations that the report is near. But even the affiliate stations have been given no clue what the investigation has discovered.

CBS affiliates are anxious to hear what the internal investigation by Dick Thornburgh and Louis Boccardi reveals. In some ways, they say, more than the network’s reputation is at stake. The local stations have taken a lot of heat over this issue as well.

“I will put it this way, very simply I want the truth,” KHOU-TV Houston President and General Manager Peter Diaz told Poynter Online. “We need to know how the system broke down at CBS.”

“There are a lot of smart people at CBS News New York. The affiliates need to know how we got into this awful mess,” former CBS affiliates Board Chairman Bob Lee toldme in a telephone interview.

“I was, on the one hand, encouraged that the network brought in independent investigators to conduct a thorough look. I am, on the other hand, perturbed that it has taken so long,” Lee said.

Lee, who is the President and General Manager of WDBJ Television Inc. in Roanoke, Va., said CBS affiliates began urging the network to be more responsive almost immediately after Internet bloggers began questioning the “60 Minutes II” story.

“We (local CBS affiliates) expressed the concern of the affiliate body that this not be brushed off. We believed very strongly that we needed to know what the facts were. We were all learning as we went. It was the first time that the bloggers and the Internet component took to task a story that one of the traditional network news department had aired. The immediacy and the apparent precision with which the bloggers disassembled the stories took us by surprise. Suddenly we had a new watchdog.”

Lee says he is comfortable with the new voice that bloggers found in the CBS investigation.

“I think in any local station with a good solid reputable news department that should be a resource we should not fear. It should be almost an ombudsman for the viewer — (except) to the extent the bloggers don’t get it right either.”

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