A voice cries out in the academic wilderness: Hey, Profs, Come Back to Earth. (Hat tip: Lolly.)

Colleges have long been hotbeds of political agitation, of course. But where it was once students who did the acting out, as they spread their intellectual and philosophical wings, now the professors and administrators are more likely to be playing politics — and more and more Americans with college-age kids are getting fed up with it. In 18 years of in-the-trenches experience counseling kids on their college choices, I’ve never seen the unhappiness as widespread as it is today. If colleges don’t tone down the politics, and figure out how to control ballooning costs, they run the risk of turning off enough American consumers that many campuses could marginalize themselves right out of existence.

Colleges are having an ever-harder time making what they do comprehensible to the families footing the bills. I counsel families of all political stripes — liberal, conservative and in-between — and varied income levels, but they all agree on one thing: the overly politicized atmosphere on campuses is distracting colleges from providing a solid education to our young people.

Yes, I do get some students who expressly wish to apply to either a liberal or a conservative college. But the vast majority are simply eager to find a school that will help them advance in their intellectual and professional lives. They’re flabbergasted by courses with titles like “Pornography and Evolution,” “The Beatles Era,” or “Introduction to Material Culture,” as well as educational values that appear only tangentially related to the reality of their lives.

As a consultant, I feel the need to advise my clients to cover all their political bases. Recently, I was advising an Eagle Scout who was justifiably proud of his accomplishment and wanted to highlight it on his college applications. But I worried that the national Boy Scouts’ stand against homosexuals as scout leaders might somehow count against him in the admissions process at some schools. So I suggested that he get involved in an AIDS hotline to show his sensitivity to an issue often linked to the gay community.

The need for this kind of double-thinking is good for my consulting practice, but I find it troubling. Yet trying to anticipate potential concerns about my students’ backgrounds or qualifications is something I increasingly feel I have to do.