Mainstreaming Terrorism to Sell Donuts
I didn’t believe this story when people first started emailing about it; but sure enough, it’s true. Dunkin Donuts, the venerable old fried dough seller, is the latest American firm to casually promote the symbol of Palestinian terrorism and the intifada, the kaffiyeh, via Rachael Ray: Dunkin’ Breakfast Choices.
Here’s an LGF search with many previous examples of the mainstreaming of the kaffiyeh. I’m actually getting hate mail from Rachael Ray supporters (!) but this isn’t happening in a vacuum, and Ray is not the first celebrity to show up wearing one of these.
UPDATE at 5/23/08 12:35:54 pm:
This isn’t just my lonely opinion; for more on the kaffiyeh as the symbol of Palestinian terrorism (they don’t call it that, of course), see the “Magazine of the Party for Socialism and Liberation:” The Palestinian kaffiyeh: a symbol of solidarity [S&L Magazine].
For those who participated in the massive demonstrations against the war in Iraq, the black and white checkered cloth worn around the head and shoulders of many demonstrators was a familiar sight. This cloth is the Palestinian kaffiyeh. It is the headdress traditionally worn by Palestinian men.
The history of the use of the kaffiyeh in the struggle for justice in Palestine demonstrates why it has become a symbol for all people who struggle for unity against colonial occupation and oppression around the world.
In the early 1900s, the British occupied many countries in the Middle East, including Palestine. The Palestinians strongly fought against British occupation by uniting. They used all forms of resistance.
Once the British realized they could not exist as colonizers in Palestine without facing the resistance movement, they tried to deceive the Palestinians. They promised them independence while at the same time protecting Zionist Jewish settlers. The Zionists—mostly immigrants from Europe—were forcibly taking land and resources from the largely unarmed indigenous inhabitants of Palestine.
The kaffiyeh first became a popular symbol of Palestinian resistance in the 1930s, with the emergence of organized armed resistance to the continuing theft of land. Most of the resistance fighters were peasants who traditionally wore kaffiyehs and lived in the mountains or small villages. The fashionable fez was worn by townspeople and city dwellers.
To escape capture, resistance fighters hid in cities and towns. But, wearing kaffiyehs, they were easy to spot. The British arrested any peasant wearing the headdress to crush the resistance.
In response, all Palestinian men, whether from towns or villages, began to wear the Palestinian kaffiyeh. They also stopped carrying identification cards so resistance fighters would not be exposed. These actions by all sectors of Palestinian society signified overwhelming support for those carrying out the resistance.
In the 1960s, the kaffiyeh was renewed as a symbol of resistance as Palestinians escalated armed resistance in response to Israel’s 1967 invasion and occupation of the West Bank and Gaza. The resistance captured the world’s attention when Leila Khaled and other members of the Popular Front for the Liberation of Palestine—a Marxist group —wore kaffiyehs while hijacking five international airliners. These operations drew attention to the Palestinian struggle.
The kaffiyeh was made most popular by the late Yassir Arafat. He wore it draped around his head in the shape of historic Palestine throughout his years of participation in the resistance movement, then as president of the Palestinian National Authority.
The Palestinians have endured decades of brutal colonial occupation and exile. Their heroic struggle for freedom has inspired people around the world. Thousands of women and men, young and old, now wear the kaffiyeh proudly as a symbol of resistance and solidarity with the Palestinian struggle.
UPDATE at 5/23/08 6:00:44 pm:
A reply from Dunkin’ Donuts’ Customer Service, at Exurban League.
UPDATE at 5/24/08 8:33:21 am:
As usual, the see-no-evil monkeys on the left are pointing at this post and screeching:
Of course, the fact that terrorists and terror sympathizers explicitly say that the kaffiyeh is a symbol of Palestinian “resistance” doesn’t get in the way of their ignorant mockery.
I thought my point was obvious: this kind of promotion of an acknowledged, well-known symbol of terrorism is not a good thing. I didn’t say Dunkin’ Donuts or Rachael Ray had “terrorist ties,” or that “all Palestinians are terrorists,” but that never stops these people from deliberately misconstruing my points.
UPDATE at 5/25/08 8:50:15 am:
Dunkin’ Donuts has now pulled the advertisement: Dunkin’ Donuts Pulls ‘Kaffiyeh’ Advertisement.
UPDATE at 5/28/08 5:10:09 pm:
The Kaffiyeh Controversy
UPDATE at 5/30/08 12:53:40 pm:
Another Kaffiyeh Wearer Gets in Trouble