The University of Pennsylvania’s Institute for Cognitive Research has a blog called Language Log, and they were ready for George Will’s ridiculous word-counting column: Fact-checking George F. Will, one more time.

As a result of this previous experience, I had a first-person-counting script all ready to go, and it took only a few seconds to check the new transcripts. This time around, Barack Obama’s Olympic remarks included 26 first-person-singular words out of 1130, for a rate of 2.3%. This is slightly below his typical rate for presidential press conferences, and a bit more than half the rate of the George W. Bush pressers that I measured earlier (2.3/4.49 = 51%, to be precise).

[Give me some links for presidential remarks at events more comparable to these, and I’ll check them out as well — I don’t have time to look around this afternoon.]

It’s true that Michelle’s tally was higher — 45 first-person-singular words out of 781, for a rate of 5.76%.

This is almost as much as the 6.4% first-person-singulars registered by Nancy Reagan’s statement on Edward Kennedy’s death, or the 7.0% achieved by her remarks at the christening of the USS Ronald Reagan in 2001, or the 10.0% notched by her discussion of the assassination attempt on her husband. [Again, give me pointers to ceremonial remarks by former first ladies on occasions like the Geneva meeting, and I’ll tally them as well.]

Mr. Will also complains about the

…  egregious cliches sprinkled around by the tin-eared employees in the White House speechwriting shop. The president told the Olympic committee that: “At this defining moment,” a moment “when the fate of each nation is inextricably linked to the fate of all nations” in “this ever-shrinking world,” he aspires to “forge new partnerships with the nations and the peoples of the world.”

Unfortunately, I don’t have a program ready to hand for measuring cliche-density, much less cliche egregiosity, but I’ll work on it. My prediction: in speeches prepared for ceremonial occasions like this one, the cliche density of presidential rhetoric has been fairly constant for decades if not centuries.

There are two interesting questions here, it seems to me. The first one is why George F. Will is so struck by rates of first-person usage, on the part of Barack and Michelle Obama, that are significantly lower than has been typical of recent presidents and first ladies on similar occasions. The second question is how many pundits and talking heads will follow his brainless lead this time around.

Read it all. You know George Will won’t.