Fox raps Glenn Beck’s endorsement deal
Like other news organizations, Fox News prohibits its on-air personalities from making paid product endorsements. But it makes an exception for its commentators who are also radio hosts, who are allowed to perform live reads, says Joel Cheatwood, senior vice president for development.
But the exemption is meant only to apply to live reads, not to the kind of broader spokesmanship Beck, to all appearances, provides Goldline. In particular, Beck’s ubiquity on the Goldline website is not in keeping with Fox’s rules. A Fox spokeswoman said the network’s legal department is taking up the matter with Beck’s agent, George Hiltzik.