Brands and Hollow Nation-States
“We have the best brand on earth: the Obama brand. Our possibilities are endless.” Desiree Rogers, White House Brand Guru.
The nation-state, as an organizational form that seized control of the world from the starting gates at the treaties of Westphalia, is losing power across the board — due to the rise of a much larger, faster, complex, and powerful global system.
The result has been a hollowing out of the nation-state through privatization, corruption, and outright abdication (of responsibility).
With each passing year, less of the historical nation-state is left.
…