Prepare to have your kombucha buzz harshed
The latest woo meister tea - does it really just get you buzzed?
Concern over the possible alcohol content in kombucha — a fermented tea — led Whole Foods to pull the drink from its shelves recently and has touched off a debate as to whether the health elixir needs further regulation.
The drink of choice at yoga studios and farmer’s market has quietly grown into a major business with $295 million in U.S. sales for the active juice sector last year according to the market research firm SPINS. And with its new found popularity, kombucha is drawing additional scrutiny for its potential to get you buzzed.
Kombucha is a tea made from a live bacterial culture, sometimes called a “mushroom,” which is heated, sweetened and then cooled. The concotion, typically in a jelly jar, sits for between five and 14 days at room temperature.
Now there is something that “Ick factor” can apply to…