Painless medical billing for US citizens
A clearer way to understand healthcare expenses.
Paying medical bills in the United States is sometimes more painful than surgery. With a labyrinth of codes and billing forms that insurance holders never quite understand, mistakes are being made that cost consumers and their employers big bucks.
Making some sense out of the mess is an unlikely trio of Israeli startup entrepreneurs who have developed Simplee, a healthcare billing management portal tailor-made for the United States.
A user signs up, logs in with healthcare insurance details and in an instant a profile is generated. The system, built on sophisticated algorithms, collects American healthcare insurance data and gives users a friendly interface that points out anomalies and cost-saving measures and allows people to upgrade or choose more appropriate coverage with no or little cost.
For now the service is free to use, with only savings to earn.
Founded in 2010 out of a development center in Hod Hasharon, Israel, and a team in Palo Alto, California, Simplee is already helping Americans save money by making the billing system more transparent.
If the company of 15 employees makes it work, Simplee could usher in healthcare reform, COO Roberto Rabinovich tells ISRAEL21c. While the platform is already in use by thousands of individuals in the United States, the sole focus for the foreseeable future is to partner with corporations looking to save on their employee healthcare plans. Starbucks, notes Rabinovich, spends more money on healthcare policies than it does on coffee beans.