Rick Santorum and the Type ‘A’ Voters
Speaking at the Faith and Freedom Coalition conference in Washington on Friday, Rick Santorum offered criticism of the campaign that bested him in the 2012 GOP primary, but wound up losing the general election:
One after another, they talked about the business they had built. But not a single factory worker went out there. Not a single janitor, waitress or person who worked in that company! We didn’t care about them. You know what? They built that company too! And we should have had them on that stage.
When all you do is talk to people who are owners, talk to folks who are Type A’s who want to succeed economically, we’re talking to a very small group of people. No wonder they don’t think we care about them. No wonder they don’t think we understand them. Folks, if we’re going to win, you just need to think about who you talk to in your life.
Taking stock of Santorum’s advice that Republicans should “talk to the folks who are worried about the next paycheck” instead of just CEOs, Politico judges that he wants to “carve out a role as a leading populist in the 2016 field.”