Apple's iPhone 5s and iPhone 5c Sell 9M Units On Opening Weekend, Topping 5M for iPhone 5 Last Year

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Apple’s iPhone 5s and iPhone 5c Sell 9M Units On Opening Weekend, Topping 5M for iPhone 5 Last Year

Almost doubling their previous record

By Charles Johnson

Technology • September 2013 • Views: 2,459

Apple has just issued a press release revealing it sold 9M iPhones during the launch weekend of its iPhone 5c and iPhone 5s. As is typical for the company with new hardware, it hasn’t broken out individual model sales, but other signals point to a stronger debut weekend for the higher-end iPhone 5s than for the 5c. Apple blew away its previous record for first weekend iPhone sales, which was 5 million for the iPhone 5 last year.

More: Apple’s iPhone 5s and iPhone 5c Sell 9M Units Over Opening Weekend, Topping 5M for iPhone 5 Last Year

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13 comments

Vicious Babushka Mon, Sep 23, 2013 10:15:29am

OK but,

Why do people camp out for days, stand in a line that is blocks long, for a product that will be available everywhere?

What is so special about this product release frenzy, especially since you already know there is a countdown until the next product release frenzy?

Skip Intro Mon, Sep 23, 2013 10:23:10am

re: #1 Vicious Babushka

OK but,

Why do people camp out for days, stand in a line that is blocks long, for a product that will be available everywhere?

What is so special about this product release frenzy, especially since you already know there is a countdown until the next product release frenzy?

By restricting preorders, Apple led more people to line up to buy iPhone 5s than the last two models. Rumors about supply shortages fed the demand beast and interest in being one of the lucky few — another incentive to line up outside stores.

betanews.com

Not to mention all of the white/goldtone 5s buyers who immediately put their new phones up for sale on Ebay at 100%+ markups.

Vicious Babushka Mon, Sep 23, 2013 10:26:25am

re: #2 Skip Intro

By restricting preorders, Apple led more people to line up to buy iPhone 5s than the last two models. Rumors about supply shortages fed the demand beast and interest in being one of the lucky few — another incentive to line up outside stores.

betanews.com

Not to mention all of the white/goldtone 5s buyers who immediately put their new phones up for sale on Ebay at 100%+ markups.

Yet another reason to keep my Android.

This deliberate manipulation in order to fuel a frenzy is just so freaking lame. But it works for the Apple execs and the resellers, who else benefits?

Mattand Mon, Sep 23, 2013 10:26:53am

re: #1 Vicious Babushka

OK but,

Why do people camp out for days, stand in a line that is blocks long, for a product that will be available everywhere?

What is so special about this product release frenzy, especially since you already know there is a countdown until the next product release frenzy?

A really, really great marketing machine. There’s also some speculation Apple may have held product back a bit to artificially generate lines.

I could see standing in line when the iPhone first came out in 2007. Now, it’s ridiculous. Just wait the the 3 frigging weeks until the supply chain ramps up.

Mattand Mon, Sep 23, 2013 10:27:59am

re: #3 Vicious Babushka

Yet another reason to keep my Android.

This deliberate manipulation in order to fuel a frenzy is just so freaking lame. But it works for the Apple execs and the resellers, who else benefits?

Blogs, LOL!

Skip Intro Mon, Sep 23, 2013 10:32:22am

re: #3 Vicious Babushka

Yet another reason to keep my Android.

This deliberate manipulation in order to fuel a frenzy is just so freaking lame. But it works for the Apple execs and the resellers, who else benefits?

It’s a huge marketing game, like Black Friday, except Apple fanatics just have to have the latest gadget first. Then they spend the rest of the day Tweeting and posting on FB about their huge accomplishment to shame their friends who only have the old model.

I have two Ipads and two MacBook pros, but I’ll be damned if I’m going to wait in lines for days to get the newest ones first.

Charles Johnson Mon, Sep 23, 2013 10:39:33am

I don’t wait in line, either, but I’ll definitely be getting an iPhone 5s as soon as they have stock again. Already ordered from the Apple site.

Dr. Matt Mon, Sep 23, 2013 10:46:56am

re: #1 Vicious Babushka

OK but,

Why do people camp out for days, stand in a line that is blocks long, for a product that will be available everywhere?

What is so special about this product release frenzy, especially since you already know there is a countdown until the next product release frenzy?

I actually need a new iphone. My 4S is currently held together by bubble gum and duct tape, but sure in hell I’m not going to wait in line for hours to get replacement on the release date. I can manage a few more weeks.

MichaelJ Mon, Sep 23, 2013 12:46:10pm

Apple is doomed! No one cares about their products anymore. At least, that’s what the pundits and the stock market keep telling me.

gwangung Mon, Sep 23, 2013 12:51:20pm

re: #4 Mattand

A really, really great marketing machine. There’s also some speculation Apple may have held product back a bit to artificially generate lines.

That’s just leaving money on the table. I don’t think artificially long lines does much for a company, even one time, let alone multiple times.

MichaelJ Mon, Sep 23, 2013 1:21:34pm

re: #10 gwangung

There were numerous stories during the ramp up to the launch about production issues that were limiting the number of units produced. Maybe these things had something to do with how the products were released.

Vicious Babushka Mon, Sep 23, 2013 3:47:46pm

Who the F&ck waits in line 14 days?
Youtube Video

Skip Intro Mon, Sep 23, 2013 3:53:41pm

re: #12 Vicious Babushka