Applebee’s Plans ‘No Tech Tuesdays,’ Even as It Puts Tablets on Tables
As CNBC reports, the restaurant chain has applied for a trademark on “No Tech Tuesdays,” which suggests that Applebee’s is planning some sort of promotion for customers who want to dine without buzzing, blinking cell phones all around them.
It’s a nice idea, but one wonders how Applebees will square its “no tech” plans with its decision to plunk down 100,000 tablets on tables around the country. According to a press release, the tablets will let customers place orders, pay their bill and even play games as they dine.
A similar scheme is underway at Chili’s where, as Gigaom reported last month, the restaurant chain has replaced menus with special rugged Android tablets mounted on stands. (Reaction from our readers was divided over whether this clever or just gross.)
More: Applebee’s Plans ‘No Tech Tuesdays,’ Even as It Puts Tablets on Tables — Tech News and Analysis