Planned Parenthood New Campaign Generation Z Videos
Kids these days. They’re all about their Snapchat, drones, and being cool right? Wrong. With its latest campaign, #IDEFY, Planned Parenthood is hoping to make Generation Z into a group of revolutionaries that will fight for what they believe in. To spread the word, Planned Parenthood has enlisted a trio of internet celebrities to share their own experiences with their bodies, health care, and more.Set to honor the 44th anniversary of Roe v. Wade, #IDEFY hopes to offer empowerment to a whole new generation. It wants young people to defy the new administration and speak out against misogyny, racism, and exclusion.