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Video: Ten Years Ago: Phil Donahue Fired from MSNBC for Antiwar Stance

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Rightwingconspirator3/22/2013 10:16:14 am PDT

The ratings wars do not go by the intra channel ratings, they look at the overall, the share of all the viewers. In other words his ratings sucked compared to the big competition. Moving the goalpost like that is misleading. “Always consistent” Democracy Now. Yea consistently advocating a mid to far left position. His anti war stance was making it harder to get the ratings.

From your link

AMY GOODMAN: And yet, you were the most popular show.

PHIL DONAHUE: Well, often we led the night for the—nobody burned the town down on MSNBC, including me. Fox just ran away with the ratings and continues to enjoy that success.

JUAN GONZLEZ: You wonder, though, if another—if another move to war came, how liberal it would remain.

PHIL DONAHUE: Well, you know, the coin of the realm is the size of the audience. It’s important to see this. When a broadcasting executive gets out of bed in the morning, before his foot hits the floor, his thoughts are ratings. “What are my ratings?” Not unlike Wall Street people, who get their—and CEOs, their first thought is the price of their stock. So, you know, what—and I was replaced by Michael Savage. So there was a desperate need to get numbers.