re: #6 Learned Mother of Zion

Nobody is arguing that breastfeeding is beneficial, or that extended breastfeeding is weird. My one and only issue is the photo chosen by Time magazine. It’s just WRONG.

Alternative cover text suggested by the Time photo.

Not for the goal they had in mind. They WANTED the publicity. They WANTED the controversy. They WANTED the attention. They wanted to put TIME magazine front and center and they did.

Think about it: When’s the last time you heard anything about a time magazine cover?

This was a calculated business move by TIME and it worked.