LOL (*) infinity.

A little clarification: The reason McDonald’s lost the trademark wasn’t because they “didn’t have a case to begin with”; it’s because their lawyers fucked up big time. McD’s lawyers inexplicably failed to present documentation to the court that they sold Big Macs in the past. They only provided evidence that they currently do, in fact, sell Big Macs. That’s why the judge ruled against them and they lost the trademark. Of course it’s easy to speculate what would have happened had they brought the right paperwork to court, but it’s a moot point because they didn’t……and here we are.

Also, I’ll add that McDonald’s lost their EU-registered Big Mac trademark but they still have their trademark for the Big Mac registered on national levels.

Still, somewhat humorous nonetheless.