re: #137 goddamnedfrank
Saw the headlines of stories that covered that Nature paper.
Anecdotally, it has been illustrated many times with salesmen - they do better when they believe what they sell. This gets manifested in religion too.
In regards to the wingnut stream of outrages on social media - I donβt know how much any single one believes, but I do suspect there are many people who once they close off their bubble and only listen to hate-talk radio and Fox News, are no longer open to doing research that will be able to convince them otherwise.