re: #215 Blind Frog Belly White

The thing with its and it’s is that to NOT put in the apostrophe violates the rule. But that’s English for you - I before E, except after C, or in a bunch of other more or less random words.

its = a possessive, “belonging to it” like his, her, my, our, your and their

it’s = a contraction, “it is” like he’s, she’s, I’m, we’re, you’re and they’re