Facebook — the folks who say “I’m smart! I won’t be fooled by what Facebook shows me in recommendations and adverts, I just use it for social things” are, well, not being smart. Human beings are easily duped, easily distracted and convinced by the most innocuous-looking statements and phrases especially if they’re mixed in with Granny’s birthday party planning and Uncle Joe’s vacation pictures. If you believe those postings (and who doesn’t? Don’t you love your Granny?) then you click on the link to RealPatriotNews that’s inserted between the family news posts and you give it at least some credence because you’ve just been reading about Granny and Uncle Joe.

But you’re smart, really smart, so you’ll stick with Facebook and totally ignore all the interstitial sewage piped into your eyeballs. Honest.