Now here’s something to really look forward to. Toyota is about to inflict on the US one of the biggest, most concentrated ad campaigns in history.

In what it bills as the largest integrated marketing effort in automotive history, the Japanese carmaker aims to reach 90 percent of all Americans more than eight times apiece in the next 60 days.

Toyota expects to hit 75 percent of all U.S. Internet users in “the largest online program we have ever done,” said Steve Sturm, a Toyota marketing vice president.