Fox News Audience Just 1.38% Black
The New York Times’ Brian Stelter tweeted that, according to Nielsen Media Research, Fox News has averaged just 29,000 black viewers in primetime so far this television season (9/09-7/10). That represents just 1.38% of its 2.102 million total viewer audience.
Yup, Fox knows its audience well, and the programming reflects the audience that has been crafted by Ailes and Murdoch out of the cable viewing universe.
If the Nielsen numbers are indeed correct, then that has to make Fox News remarkably well tuned to demographics.