‘Halo: Reach’: $200M in 24 hours, biggest game in Microsoft history
“Halo: Reach,” the new installment in the blockbuster Xbox 360 series, topped $200 million in sales in the U.S. and Europe in its first 24 hours, according to data released by Microsoft tonight.
It’s “the biggest game Microsoft has ever released,” said Phil Spencer, the corporate vice president of Microsoft Game Studios, in a statement. “Every major installment has grown in scope and popularity, firmly cementing the ‘Halo’ franchise as one of the most popular entertainment properties in the world over the past decade.”