Romney Snags Top Twitter Ad for Debate
Romney Snags Top Twitter Ad for Debate - NationalJournal.com
There’s only one “Promoted Trend” ad unit allotted by Twitter per 24-hour period, and Republican presidential nominee Mitt Romney bought it in a bid to steer the online conversation his way in advance of Wednesday’s debate.
The ad puts the hashtag #CantAfford4More in the feed of every user who logs into Twitter via the Web, and it is also visible to mobile users and those accessing via desktop application Tweetdeck. The ad, which insiders say costs $120,000, is accompanied by a Promoted Tweet from the @MittRomney account that reads, “Another term for @BarackObama will bring more taxes, regulations, and debt that have ground our recovery to a halt.”