Seems the NFL model is working:

Kaiser Family Foundation poll showed top 3 reasons holdouts get vaccinated:
1. Concluded nobody is dying/sick from vax
2. Persuaded by family/friends
3. Required for things they need/want to do

We haven’t been making life to onerous enough for those who only respond to #3. https://t.co/XKjWo5OptN

— Dana Houle (@DanaHoule) August 14, 2021