Oh and this

I worked for Atwater, and we were close back in the day

…
Atwater was colorful and a lot of fun, even if he did have a dark side. But he won a lot of campaigns. Maybe we don’t like to admit it and maybe no one will embroider his rules for display on their office walls, but Atwater would recognize all too well a lot of what is standard operating procedure in American politics today.

- Ed Rogers

The Insiders: Lee Atwater’s Five Rules of Politics