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2012 RNC 'Presidential Platform' Questionnaire Wants to Know How Much You Hate Obama

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Kragar4/22/2012 4:21:37 pm PDT

re: #26 Lidane

Framing isn’t just a concept from DKos. Frank Luntz has built his entire career on teaching people how to frame an argument or phrase things to get an emotional reaction. Lee Atwater used context and framing to great effect when he ran campaigns.

I think there is necessarily wrong with framing an argument as a rhetorical tool, but attempting to use it as a legitimate argument is just wrong.