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The Bob Cesca Podcast: Payne, Fricker and Ho

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dat_said7/26/2023 10:12:39 am PDT

re: #418 Yeah Sure WhatEVs

Link: salon.com

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There’s an article at the WSJ (that I can’t read because it’s paywalled) about how Twitter is slashing ad rates and changing advertising up trying to get any money coming in. Top notch business guy there. 👀

In the Salon article, there is a link to a Fortune article: “Completely irrational’: By changing Twitter’s name, Elon Musk is wiping out $4 billion to $20 billion in brand value”.

To be honest, I didn’t think there was $20 billion in brand value left.