re: #37 Guanxi88
I don’t think they need any such thing. All they need is a telegenic spokesman, willing and compliant national media, and a vague but friendly “theme.”
You forgot the sarc tag. Or maybe you’re thinking of Palin?
Since 2010 is a year for congressional elections, they need to have a Party message as a national strategy. Locally, I assume that each candidate knows their constituency.