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A Walk on the Edge

615
SixDegrees2/23/2010 9:02:16 am PST

re: #603 windsagio

an example: If there was a 1cent tax put on all fast food, McDonalds wouldn’t change their “dollar menu” to their “$1.01 menu”.

No; they’d shift the increases to areas where it wasn’t so noticeable. Like the cost of a side of french fries, for example. No one knows what that cost is in the first place, for the most part, and they certainly won’t notice a nickel or dime increase in it as a result.