re: #129 Rightwingconspirator
Once both sides have at least roughly the same opportunity to produce the propaganda I see no reason to think one side would be much less effective at it. They each have access to the top ad companies, focus groups, experts in the field.
We’ll have to see how it really shakes out. This is new ground. The best study well be about 2012 in retrospect.
This assumes that both sides will engage in all possible levels of propaganda. However, if one side engages in below-the-belt tactics, and the other side doesn’t want to use it, their effectiveness may differ.