re: #308 Eclectic Cyborg
Yep, old business trick to make your company (and yourself) look good.
There was actually an episode of Star Trek where Scotty said he always told Kirk it would take longer to fix things than it actually would so that he would look like a “miracle worker” by getting things done so fast.
i have never been a fan of underpromise and overdeliver
it still looks like you dont have control over your work process
people plan and rely on what you tell them. maybe they wont be ready to receive in 2-3 days
people, including customers, really crave predictability. when you demonstrate that, they will be repeat customers.