I think real money could be made by using this “feature” as a starting point for a reality TV show a la Big Brother or Survivor.

I suggest the groups be made up of competing factions of whack jobs; maybe combine The Great Race into it, and have them scouring the web and the globe in search of proof of their insane ravings.

The whack-job sympathizers would tune in like clockwork (oranges) and the sane would watch from morbid curiosity. You could make money coming and going on a deal like that.