This kind of merchandising is really the driving force behind all kinds of conspiracist and pseudoscience nonsense. Antivaxxers in particular seem to have a full line of alternative products, many of them sold through corporate MLM schemes. I haven’t seen the numbers but it’s a safe bet that the profitability of this far exceeds that of “Big Pharma’s” vaccination business, which is a relatively small niche market in the overall scheme of things. Every creationist, fundy, and flat earth website has a similar line of products, from videos to survival food and home-schooling supplies. Birchers push gold and goofy financial plans, as do many others in the conspiracy culture. We could call this the bullshit industry, but it needs a more presentable name. Suggestions?