Atlas Flops
Box Office: ‘Atlas Shrugged’ collapses, even without a NY Times review

Overall, the weekend’s take was a scant $879,000 — a whopping 48 percent drop despite adding 166 locations. Which certainly suggest they’re running out of audience quick.

That means that at some locations, distributor Rocky Mountain Pictures will be writing checks to theaters to cover the difference between receipts and operating expenses. The only way they’re likely to get the 1,000 screens the producers say they want next weekend is to rent them. And, as Kyle put it at his personal blog, “Whether the sequels get made is purely a matter of how much desire the producers have for losing money.”

Doesn’t Look Like Atlas Shrugged Will Be Out-Grossing Avatar After All

As of this writing, the film has grossed just over $3 million, compared to a reported production cost of about $20 million.

Alternate reality courtesy of Fox News: Box Office Power of ‘Atlas Shrugged’ Baffles Insiders